Alice in the News

"...I didn't really think about the fact that it was going to take over my entire house. But that is what happens when you love what you do..." (Alice Finch, 5:55)...” Watch Video

"...Finch, who teaches Lego camps for children, hopes that her visibility as a Lego master will inspire more girls to get creative with the bricks. When she debuted the Hogwarts build, she said, “people were confused and surprised that a woman had done this...” Read More

"...Most “master builders” in the LEGO world are actual employees of LEGO, but not Alice Finch. She’s a full-time mom in Seattle who got into building as a way of bonding with her young boys, but now she’s one of the most famous independent builders in the world..." Read More

"...Finch’s Hogwarts took home both the People’s Choice and Best in Show at BrickCon 2012. And what has become of her magical structure? “I don’t plan on taking it apart anytime soon,” Finch told LEGO blog The Brother Brick in February of 2013..." Read More

"...During the daytime, her two sons helped her with tasks such as constructing walls and posing mini figures. After they went to bed, she often stayed up until 1 a.m. tackling more complicated feats like building in recessed lighting. Her husband contributed to the project by reading books to Finch while she worked..." Read More

Matthew Kay from BrickPodcast.com talks with Alice Finch and Paul Hetherington about the LEGO Mouse Guard collaborative display.

Kief Davidson and Daniel Junge, who co-directed the documentary, tell NPR's Arun Rath that the problem was that the Lego Group drifted away from the creative community that had grown up around their product.

"They lost track of why this toy is so great," Davidson tells Rath. "That there's infinite possibilities with just building with Lego bricks." Listen to the full conversation here

Lego products are on sale in more than 140 countries. By last year, the total number of Lego pieces created reached 760 billion. Now, they are part of a new documentary, or "A Lego Brickumentary.” Co-director and Oscar winner Daniel Junge joins “CBS This Morning” to discuss the film.

"...In this exclusive clip from the Jason Bateman-narrated A LEGO Brickumentary, champion builder Alice Finch shows off her incredible model of Rivendell and talks about LEGO’s increasingly gender-neutral focus and the importance of teaching girls to build..." Read More

Season 4 of the LEGO® Blocumentary web-series highlights "Great Creations" from around the world. Alice Finch from Seattle Washington shows us her amazing LEGO recreation of Hogwarts Castle using over 400,000 LEGO bricks!

Joshua Hanlon and Matthew Kay talk with Alice Finch. Watch Video

Castle creator Alice Finch tells Kristie Lu Stout about building a model of Hogwarts with Lego.